Information Collected and Use of Information
If you subscribe to our email newsletter, we will ask for your name and email address. You can subscribe to our newsletter via the Sign-Up page on our website or you can subscribe to our newsletter in store. We then retain your name and email address securely and we use this information so we can keep in touch with you about exciting new products and ideas, top tips, events and Burford Garden Company offers we think would be of interest to you. Your information is retained until you confirm you wish to Unsubscribe.
We do not share this data with any third party.
You may Unsubscribe from our email newsletter at any time by following the Unsubscribe link on any one of our emails.
You can Subscribe again at any time.
If you should like to request details of personal data we hold on you (this is known as a Subject Access Request (SAR)), please email
email@example.com in the first instance. Please note, there may be a £10 charge for this search service to cover administrative costs involved to retrieve the information.
If You Place An Order via Our Website
When you place an order on our website, we will ask for the following personal information to help process your order quickly and efficiently:
• Your name;
• Your email address to send you confirmation emails, order updates and for customer service;
• Your billing and delivery address to deliver your order;
• Telephone number for customer service;
• Payment details.
We cannot see nor do we store your payment details.
The importance of security is of the utmost concern to us. When you place an order on our website, we use industry standard (Secure Socket Layer SSL) technology to encrypt and protect the personal information submitted to us, both during transmission and once we receive it. Payment data is routed through Sagepay, a payment gateway bank security and identity system to help protect the customer from fraud and identity theft. Please note, we are required to retain transaction data (except payment details as above) for a period of 7 years to comply with HMRC requirements.
We do not share any of your data with any third party, unless we are required to by law, for the fraud and identity check reasons detailed above, or for the purposes of fulfilling your delivery with our third party delivery partners (for example Royal Mail).
If You Register For An Online Account With Burford Garden Company
You may register for an Online Account as an alternative to Guest Checkout. This means certain information is retained and stored so that you do not need to re-enter it every time you shop with us.
This following information is retained and can only be accessed by your unique login and password, which you will set when you register with us:-
• Your Name;
• Your Billing Address and Shipping Address (if different);
• Your Email Address;
• Your Date of Birth.
Once you have registered online, you can check and update the information we store for your account by visiting our website and logging in.
There are also some things that you can do to help protect the security of your information, such as never letting others see your login details and remembering to sign out of your account when you finish shopping with us.
If you should like to request details of personal data we hold on you (this is known as a Subject Access Request (SAR)), please email firstname.lastname@example.org in the first instance. Please note, there may be a £10 charge for this search service to cover administrative costs involved to retrieve the information.
If You Sign Up to our Burford and Swinbrook Garden Furniture Guarantees
Any personal data we collect from you as part of the activation process will be used by Burford Garden Company to maintain the validity of your Guarantees. Your details may also be passed to the manufacturer of the garden furniture solely for the purposes of the Guarantees and will not be used by them for marketing purposes without your written consent.
How we Share or Store Information, In Store and Online
We share personally identifiable information with our payment and parcel delivery partners, in order to process card payments and orders.
All card payments made in store will be subject to industry standard anti-fraud, identity theft and credit authorisation checks, generally via Chip and Pin or Contactless terminals. This data is fully encrypted and these checks are verified by our third party payment partners. All online orders are subject to the same anti-fraud checks as well as an additional 3D Secure encrypted verification check provided by our payment partners.
We do not see nor retain electronically any payment details for any transaction.
A copy of your transaction is retained for a period of 7 years to comply with HMRC requirements.
If your purchases are delivered by us to your home address or alternative address, personally identifiable information may be shared with our carefully selected delivery service partners, so that we can fulfil your delivery. This will be your name and address along with a telephone contact and email contact details, and additionally any specific delivery instructions you may have given.
If you visit us in person, please be aware that our store, car park and grounds are fully covered fully by Closed Circuit cameras (CCTV).
We use CCTV to protect our staff, stock, property and buildings and also to ensure the safety and welfare of our customers and employees.
Images are recorded 24 hours a day and are retained securely by us for a maximum period of 28 days before being fully deleted, unless we are required to retain them for the purposes of a criminal or other legal investigation.
We do not share any CCTV data except in the event of a criminal investigation or for the purposes of Insurance claims.
You may request to see a copy of CCTV recording of yourself only, by writing to us with a specific time and date, proof of your identity and a physical description of yourself. A fee of £10 is chargeable for this service. In all cases the footage will be edited so as to protect the identities of other people.
We have the right to refuse any request if it would put a criminal or insurance investigation at risk.
We are working to ensure all pages on this website conform to the Web Content Accessibility Guidelines 2.0. These guidelines are the internationally recognised benchmark for building accessible websites.
What are cookies?
For almost any modern website to work properly, it needs to collect certain basic information on its users. To do this, a site will create files known as cookies – which are small text files – on its users' computers. These cookies are designed to allow the website to recognise its users on subsequent visits.
Cookies do a lot of different jobs which make your experience of the Internet much smoother and more interactive. For instance, they are used to remember your preferences on sites you visit often, to remember your login details and the contents of your shopping basket, and to help you navigate between pages more efficiently. Much, though not all, of the data that they collect is anonymous, though some of it is designed to detect browsing patterns and approximate geographical location to improve user experience.
Some websites may also contain images called 'web beacons' (also known as 'clear gifs'). Web beacons only collect limited information, including a cookie number, a timestamp, and a record of the page on which they are placed. These beacons do not carry any personally identifiable information and are only used to track the effectiveness of a particular campaign (for example by counting the number of visitors).
Information collected by cookies and web beacons is not personally identifiable.
We collect a number of cookies from our users for various reasons, not least to track our own performance – but also to improve your overall experience of the site. Amongst other things our cookies allow us to calculate how many visitors we have - anonymously, of course - and how long they stay on our site.
Our cookies also enable us to see how many visitors we get to individual areas of our website, thereby helping us to monitor the effectiveness of what we do and the relevance of the content, and the products, we upload.
We believe that your experience of the site would be adversely affected if you opted out of the cookies we use.
What types of cookie are there, and which ones do we use?
There are two main types of cookie:
- Persistent cookies remain on a user's device for a set period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.
- Session cookies are temporary. They allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Once you close the browser, all session cookies are deleted.
Cookies also have, broadly speaking, four different functions and can be categorised as follows: 'strictly necessary' cookies, 'performance' cookies, 'functionality' cookies and 'targeting' or 'advertising' cookies.
Strictly necessary cookies are essential to navigate around a website and use its features. Without them, you wouldn't be able to use our basic services like registration or shopping baskets. These cookies do not gather information about you that could be used for marketing or remembering where you've been on the internet.
Examples of how we use 'strictly necessary' cookies include:
- Setting unique identifiers for each unique visitor, so site numbers can be analysed.
- Allowing you to register a Burford Garden Company account and sign in to website as a registered user.
- Allowing you to an add an item to your basket.
- Allowing you to purchase items from us.
Performance cookies collect anonymous data for statistical purposes on how visitors use a website, they don't contain personal information, and are used to improve your user experience of a website.
Here are some examples of how we use performance cookies:
- Gathering data about visits to our website, including numbers of visitors and visits, length of time spent on the site, pages clicked on or where visitors have come from.
- For comparison with other websites using data collected by industry-accepted measurement and research companies.
- Information supplied by performance cookies helps us to understand how you use our website; for example, whether or not you have visited before, what you looked at or clicked on and how you found us. We can then use this data to help improve our services.
Functionality cookies allow users to customise how a website looks for them: they can remember usernames, language preferences and regions, and can be used to provide more personal services. Currently we do not use functionality cookies.
Advertising and targeting cookies are used to deliver advertisements more relevant to you but can also limit the number of times you see an advertisement, and be used to chart the effectiveness of an ad campaign by tracking users' clicks. Currently we do not use advertising or targeting cookies.
Third Party Sharing Cookies are used to allow you to easily share content, typically via email, SMS or social media platforms. We enable these cookies so that you can share our content via Facebook, Twitter, Pinterest and email. Your browser may well enable sharing via other platforms and SMS or MMS.
How do I control my cookies?
You should be aware that any preferences will be lost if you delete and disable cookies and many websites will not work properly. We do not recommend turning cookies off when using our website for these reasons. You will not be able to shop on our website if you disable all cookies.
Most browsers accept cookies automatically, but you can alter the settings of your browser to erase cookies or prevent automatic acceptance if you prefer. For further information we recommend visiting http://www.aboutcookies.org/
Generally, you have the option to see what cookies you have got and delete them individually, block third party cookies or cookies from particular sites, accept all cookies, to be notified when a cookie is issued or reject all cookies. Visit the 'options' or 'preferences' menu on your browser to change settings and check the following links for more browser-specific information.
You can also clear, as opposed to permanently delete, cookies stored on your device or computer. This is known as 'clearing the cache' or 'clearing your browsing history and data'. This will clear your history and cookies, along with the majority of any automatically retained login details and passwords. Cookies will be reenabled when you next visit a website, as opposed to being blocked.
Managing performance cookies
It is possible to opt out of having your anonymised browsing activity within websites recorded by performance cookies.
Burford Garden Company uses the following companies and you can opt out of their cookies by clicking on the relevant links. Please note that this will take you to the relevant third party's website and generate a 'no thanks' cookie, which will stop any further cookies being set by those third parties.
Don't forget that by not allowing performance cookies, this stops us from being able to learn what people like or don't like about our website so that we can make it better.